Proof
2–4x
typical ROI on a rebuilt lifecycle stack
10 · Email & Lifecycle
Email & Lifecycle
Most brands overpay for new customers and underwork the ones they have. We build email and SMS programs that convert trials, recover carts, and keep LTV moving — without spamming the list to death.
Higher LTV. Recovered revenue. Cleaner list health.
- P&L desk
- Reply in one business day
- 30-min working session
Who it is for
Ecommerce and SaaS teams with a list, a CRM, or a leaky post-click journey.
What we actually do
- Lifecycle map: welcome, nurture, abandon, win-back, VIP
- Klaviyo, HubSpot, or Salesforce journeys
- Offer and creative testing inside the inbox
- Deliverability and list hygiene
- Attribution that does not steal paid’s credit blindly
You leave with
- Lifecycle blueprint
- Priority flow build-out
- Testing calendar
- Revenue and engagement dashboard
How the work runs
01
Map the moments
Where a human should hear from you — and where they should not.
02
Build the core flows
Welcome, abandon, nurture. Then the rest.
03
Optimize like media
Subject, offer, timing — with a kill rule.
Questions we get
Email or SMS?
Both when the list and compliance allow. SMS is a scalpel; email is the spine.
Do you blast newsletters?
Campaigns yes, vanity blasts no. If it does not have a job, it does not send.
Usually paired with
Lead Generation
From click to SQL. No junk volume.
Conversion Rate Optimization
The cheapest growth lever: make the traffic you already bought work harder.
Content Marketing
Editorial that ranks, gets cited, and hands sales a story.
Analytics & Attribution
Know which dollar worked — without worshipping last click.
Industries
Where this service actually runs
Next step
Get the Spike Brief.
Tell us the number that has to move. We will tell you where the next dollar works — and what we would cut.