Proof
4.8x
avg blended ROAS on active retainers
01 · Performance Marketing
Performance Marketing
Google, Meta, LinkedIn, YouTube, TikTok, and emerging AI surfaces — structured tests, ruthless creative iteration, and spend that only grows when contribution margin says yes.
Lower CAC. Higher ROAS. Cleaner pipeline.
- P&L desk
- Reply in one business day
- 30-min working session
Who it is for
Brands spending enough that wasted media actually hurts — ecommerce, B2B, and lead-gen motions with a real sales or checkout path.
What we actually do
- Full-funnel paid search, paid social, and YouTube under one P&L
- Creative testing sprints scored against contribution margin
- Budget pacing against goal % vs time %
- Incrementality reads — not last-click theater
- Weekly reallocation: kill, hold, or scale
You leave with
- 90-day media architecture
- Weekly capital reallocation memo
- Creative scorecard by hook, offer, and audience
- CRM-connected revenue reporting
How the work runs
01
Audit the P&L
Margins, payback, capacity, and the number that has to move.
02
Rebuild the stack
Accounts, tracking, audiences, and offers — then the first test slate.
03
Pace and scale
If we are behind the goal, we add work before we ask for more budget.
Questions we get
Is this just media buying?
No. Media, creative, landing, and measurement sit together. Buying cheap clicks into a broken funnel is not performance.
Which platforms do you run?
Google, Meta, LinkedIn, YouTube, TikTok, Amazon, and Microsoft — plus AI search placements as they mature. We only scale a channel if the math holds.
Usually paired with
Paid Search
Google and Microsoft Ads built for pipeline, not impression share.
Paid Social
Meta, LinkedIn, TikTok, and YouTube ads that survive the scroll.
Performance Creative
Ads designed to be tested, killed, and scaled — not presented.
Analytics & Attribution
Know which dollar worked — without worshipping last click.
Industries
Where this service actually runs
Next step
Get the Spike Brief.
Tell us the number that has to move. We will tell you where the next dollar works — and what we would cut.