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05 · Local SEO

Local SEO

For multi-location and service-area brands, Google Business Profile and local pack are the storefront. We treat listings, reviews, and location pages as a lead system — not a NAP spreadsheet.

More pack visibility. More calls. Cleaner location pages.

  • P&L desk
  • Reply in one business day
  • 30-min working session

Proof

+68%

organic conversions in 6 months on a multi-location program

Who it is for

Home services, solar, roofing, interiors, healthcare, legal, hospitality, and retail with one location or two hundred.

What we actually do

  • Google Business Profile build-out and posting cadence
  • Review generation and response playbooks
  • Location and service-area pages that convert
  • Citation hygiene without busywork theater
  • Local pack tracking by DMA and service

You leave with

  • GBP and listing audit
  • Location page templates
  • Review velocity plan
  • Local rank and call dashboard

How the work runs

01

Clean the listings

Categories, services, photos, hours — the basics most agencies skip.

02

Build the pages

Unique location content that sales would actually send a prospect.

03

Earn the pack

Reviews, relevance, and distance — monitored weekly.

Questions we get

Do you work service-area businesses without a storefront?

Yes. We build service-area pages and GBP correctly so you are not competing as a fake storefront.

How is this different from national SEO?

Local is proximity, reviews, and GBP. National is topical authority. Most brands need both; we do not collapse them into one report.

Usually paired with

Industries

Where this service actually runs

Next step

Get the Spike Brief.

Tell us the number that has to move. We will tell you where the next dollar works — and what we would cut.