With just 10,000 monthly users on your website, you can generate insights that can help you improve and scale your business dramatically.
Google Tag Manager is a powerful tool that allows you to send valuable data across various marketing vendors such as Facebook, Google AdWords, Google Analytics etc. The platform is such that there is always scope for improvement especially because of the umpteen number of optimizations you can perform.
Performance marketing is not about placing a bet on a platform. It is about knowing the right platform where you can optimize your money to reach your target audience.