Generate Daily Patient Leads & Sales For Your Clinic, Hospital Or Healthcare Brand Generate Daily Patient Leads & Sales For Your Clinic, Hospital Or Healthcare Brand
Generate Daily Patient Leads & Sales For Your Clinic, Hospital Or Healthcare Brand Generate Daily Patient Leads & Sales For Your Clinic, Hospital Or Healthcare Brand

Website Design for Hospitals in India

Website design built for multispeciality hospitals in India: a fast, mobile-first site with OPD appointment booking, department and doctor directories, and a 24x7 emergency block that turns search traffic into booked appointments. SpikeROAS designs and builds the site; your specialties supply the clinical depth.

₹3 Cr+

Revenue generated for a single hospital after a conversion-first website rebuild

45%

Average lift in website conversion rate
 

50+

Multispeciality hospitals, clinics and healthcare brands scaled
Free • 30-min audit

Get a free Website Design audit for your hospital

A senior strategist will review your current ads, website and Google profile, and email you a written action plan within 48 hours. No sales pitch.

Clients that Partnered with Us

Trusted by 50+ multispeciality hospitals, clinics & healthcare brands across India.
WHY WEBSITE DESIGN FOR MULTISPECIALITY HOSPITALS IS DIFFERENT

If your Website Design was built for other industries, it is quietly costing you appointments

Appointments for multispeciality hospitals do not come from boosted posts and vanity metrics. We build Website Design around how a real patient actually chooses a hospital.

Outdated site that does not convert searches into appointments

Patients searching a multispeciality hospital near me land on a slow, cluttered homepage with no clear appointment path. A purpose-built website design surfaces OPD booking, tap-to-call and department links above the fold so cardiology, ortho or neuro enquiries become booked appointments instead of bounces.

Emergency and ambulance details buried deep in the site

For a hospital, the highest-stakes visit is the emergency one. When the 24×7 emergency number, ambulance request and casualty location are hidden three clicks down, families call a competitor. Website design fixes this with a persistent emergency strip and sticky call button on every page.

No mobile-first experience for most Indian patients

Most patients reach a hospital site on a mid-range Android phone over patchy 4G. Heavy desktop-era templates take 6-8 seconds to load and lose the visitor. We rebuild the site mobile-first so department pages, doctor profiles and booking forms load fast and work on small screens.

Doctor and department information that is hard to find or trust

Patients choosing between hospitals want to see the consultant, their qualifications, OPD timings and the procedures offered. A scattered or thin doctor directory erodes trust. Structured department and doctor profile pages, with credentials and accreditations shown clearly, make the hospital a confident choice.
WHAT OUR WEBSITE DESIGN INCLUDES

Everything your Website Design needs to book more appointments

One team builds and runs your entire Website Design — strategy, build, optimisation and reporting. No juggling vendors who blame each other when bookings drop.

Department and specialty page architecture

We design dedicated pages for each specialty the hospital runs: cardiology and cardiac surgery, orthopaedics and joint replacement, neurology and neurosurgery, gastroenterology, mother and child / IVF, and emergency and critical care. Each page covers conditions treated, procedures, the consultant team and a clear booking call to action, structured for both patients and search.

OPD appointment booking and lead capture

A clean, mobile-friendly appointment booking flow with department and doctor selection, preferred slot and minimal fields, plus tap-to-call and WhatsApp enquiry options. Forms are built to capture the lead reliably and route it to your front desk or HMS so no enquiry is lost.

Doctor directory and consultant profiles

Searchable, filterable doctor directory by specialty, with individual profile pages showing qualifications, experience, OPD timings and the procedures each consultant performs. This is the section that decides where a patient books, so we make it credible and easy to navigate.

24x7 emergency, ambulance and contact module

A persistent emergency block with one-tap call, ambulance request, casualty location with map, and key helpline numbers visible on every page. Critical-care and emergency visits cannot wait for navigation, so this is designed to be impossible to miss.

Mobile-first responsive design and performance

The full site is designed mobile-first and optimised for fast loading on Indian networks and mid-range phones: compressed media, lean code, and Core Web Vitals tuning. Hindi or regional-language sections can be added where the hospital serves a multilingual catchment.

SEO-ready structure, schema and analytics setup

We hand over a site with clean URL structure, on-page SEO for each department and city, Hospital and Physician schema markup, XML sitemaps, Google Business Profile linkage and conversion tracking, so the new design is ready to rank and measure from day one.
YOUR RETAINER, ITEMISED

What you get every month

Not just what we can do — exactly what lands in your inbox each month for your Website Design retainer.

Hosting, SSL & daily backups

Always-on — managed hosting, security monitoring and daily backups so your site stays fast and safe.

Speed & uptime monitoring

Ongoing — performance and uptime checks so patients never hit a slow or down site.

Content & page updates

Monthly — an allowance of content, offer and treatment-page edits.

Conversion improvements

Ongoing — tweaks to forms, CTAs and the booking flow to lift your enquiry rate.

Software & plugin updates

Monthly — WordPress and plugin updates with compatibility checks to prevent breakages.

Simple monthly report

Monthly — traffic, speed and enquiry metrics. Offered as an optional care plan, billed separately from the one-time build.
Case Study

How a website redesign turned a multispeciality hospital's traffic into OPD bookings

A multispeciality hospital in a Tier-1 city was running paid and organic traffic to a dated, desktop-era website. Most visitors arrived on mobile, the OPD booking form was buried below long blocks of text, and the emergency number sat in the footer. The front desk reported that very few online visitors actually converted into appointment calls or form submissions.
SpikeROAS rebuilt the site mobile-first with a department-led structure: dedicated pages for cardiology, orthopaedics, neurology, gastroenterology, mother and child / IVF and emergency care, each with a clear booking action. We added a sticky tap-to-call and WhatsApp button, a persistent 24×7 emergency and ambulance strip, a filterable doctor directory, DPDP-aware enquiry forms, and Hospital and Physician schema. Booking submissions were routed to the hospital’s CRM.
After launch the hospital reported a lift in appointment-form submissions and click-to-call actions from the same traffic, with mobile page-load times reduced. Results vary by city, specialty mix, competition and the hospital’s own follow-up on enquiries; these are indicative outcomes, not guarantees.
₹3 Cr+
Revenue generated from a single growth push
10x
Return in 6 months
45%
Lower cost per qualified lead in 90 days
60%+
Of leads turned into booked appointments
Case study image 1 (results dashboard / before-after)
Replace this box with an Image widget in Elementor and drop the case study screenshot here.
Case study image 2 (ad account or revenue graph)
SERVICES & TREATMENTS WE MARKET

The hospital treatments we run Website Design for

Each service has its own search intent and ticket value. We point Website Design at the ones that actually grow your revenue.

Cardiology & cardiac surgery

We design a dedicated cardiac sciences page covering angiography, angioplasty, bypass (CABG) and valve procedures, with consultant cardiologists and surgeons profiled and OPD slots bookable. High-intent searches like cardiologist near me or angioplasty cost in city are captured with clear, factual content and a booking CTA. Cardiac procedures are high-ticket, often Rs 1.5-5 lakh plus, so the page is built to convert serious enquiries.

Orthopaedics & joint replacement

An orthopaedics page structured around knee and hip replacement, arthroscopy, spine and trauma, with surgeon profiles, implant options explained plainly and recovery information. Joint-replacement searches carry strong commercial intent and tickets commonly in the Rs 1.5-4 lakh range, so the design pairs reassurance content with an easy second-opinion or consultation enquiry.

Neurology & neurosurgery

A neurosciences page for stroke, epilepsy, brain and spine tumours and neurosurgical procedures, with the emergency stroke pathway and 24×7 contact prominent given how time-critical these cases are. Consultant neurologists and neurosurgeons are profiled, and content is written to support anxious family decision-makers towards a consultation.

Gastroenterology

A gastroenterology and GI surgery page covering endoscopy, colonoscopy, liver and pancreatic care and laparoscopic procedures, with diagnostic packages surfaced. We design clear pricing-band and preparation information and a simple booking flow, since many gastro enquiries start with a symptom search and a request for a diagnostic appointment.

Mother & child / IVF

A mother and child page for obstetrics, delivery packages, neonatal/NICU care and paediatrics, plus an IVF and fertility section. This is a research-heavy, emotionally sensitive decision, so we design trust-building layouts, package and consultation enquiry forms, and keep fertility content factual and compliant with the ART Act, with no outcome guarantees.

Emergency & critical care

The emergency and critical care experience is designed around speed: a site-wide emergency strip, one-tap casualty and ambulance call, ICU and trauma capability shown, and casualty location on map. The goal of this page is not a slow enquiry form but an instant call, so the entire design prioritises immediate contact.
WHAT YOUR NEW SITE INCLUDES

Everything your new hospital website is built with

A fast, mobile-first site designed to turn visitors into booked appointments — not just look good.

Mobile-first treatment pages

Dedicated, fast-loading pages for cardiology & cardiac surgery, orthopaedics & joint replacement, neurology & neurosurgery, each built to convert.

Click-to-call & WhatsApp booking

One-tap call, WhatsApp and enquiry forms on every page so patients reach you instantly.

Speed & Core Web Vitals

Optimised images, caching and clean code so the site loads fast on Indian mobile networks.

Local SEO & schema built in

On-page SEO, Google Business Profile links and medical schema so you rank as you launch.

Trust elements

Doctor profiles, credentials, real reviews and accreditations placed to build confidence.

Secure, DPDP-ready forms

Consent-aware enquiry and booking forms that respect India’s data-protection rules.
GET FOUND WHERE PATIENTS LOOK

Google Maps, ‘multispeciality hospital near me’ & your reputation on Practo, Justdial & more

Most patients judge you on the map pack and your reviews before they ever call. We own that first impression.

Google Business Profile and Maps integration

We connect the new website to your Google Business Profile and embed map and directions for each campus, so a multispeciality hospital near me search shows your location, OPD hours and a direct call button. Strong website-to-Maps linkage helps the hospital appear in the local map pack for its catchment.

Review visibility and a 4.7-star trust signal

The design surfaces patient reviews and ratings on department and homepage sections, and we set up a simple workflow to invite satisfied patients to leave Google reviews. A steady stream of recent 4.5-4.7 star reviews is one of the strongest signals for both ranking and patient choice; review counts and ratings shown are illustrative, not a claim about your hospital.

Practo, Justdial and 1mg profile alignment

We make sure the website’s name, address, phone and department details are consistent with your listings on Practo, Justdial and 1mg, where many Indian patients first discover and compare hospitals. Consistent information across these directories strengthens local trust and search credibility.

Near-me and map-pack conversion design

On-site location pages, city and locality keywords, Hospital schema and click-to-call buttons are designed so near-me visibility actually converts. The aim is that a visitor arriving from a local search reaches a booking action or phone call in one tap.
HOW IT WORKS

A simple, four-step path to more appointments from Website Design

01

Free Website Design Audit

A senior strategist reviews your current Website Design, website and Google presence and sends a written action plan. No pitch, no obligation.
02

Strategy & Setup

We map your hospital goals, city and budget into a clear plan, then build the Website Design system to launch fast.
03

Launch & Optimise

We go live and watch cost per lead and booked appointments closely, cutting what does not work in the first weeks.
04

Scale What Works

Once the funnel is profitable, we scale the Website Design angles and channels that bring real appointments, and report on revenue every month.
WHY MULTISPECIALITY HOSPITALS CHOOSE US

Built for multispeciality hospitals that want appointments, not just reports

Healthcare-specific, not a generic template shop

We design websites around how patients actually choose a hospital in India: emergency-first, mobile-first, department-led and booking-focused. Layout and content are shaped for cardiology, ortho, neuro, gastro, mother and child and critical-care enquiries, not dropped into a stock business template.

Conversion-led design, measured in appointments

Every page is designed around a single question: will this turn a visitor into a booked OPD or emergency contact? We set up appointment, call and WhatsApp tracking so success is measured in enquiries and bookings, not just page views.

Compliance-aware approach to patient data and claims

We build forms and content with India’s DPDP Act 2023 in mind: clear consent on enquiry forms, data minimisation, and privacy and terms pages. Clinical copy is kept factual and informational, in line with NMC ethics norms on advertising, with your medical team signing off treatment content.

Built to integrate with your HMS and existing stack

Booking forms and lead flows are designed to connect with your hospital management or CRM system, so a website enquiry creates a record your front desk can act on, rather than sitting in an inbox.

SEO and Google Maps ready from launch

The site ships with schema markup, clean information architecture, location pages and Google Business Profile linkage, so your near-me visibility and organic rankings can grow on the new foundation instead of starting from zero.

Transparent scope, timelines and post-launch support

You get a clear page-by-page scope, indicative timeline of 4-12 weeks depending on size, and an optional annual maintenance plan for updates, security and content changes, with no surprise costs.
BUILD VS BUY

SpikeROAS vs an in-house hire, a freelancer or a generalist agency

A neutral look at your options so you can pick the model that actually fits your hospital.

SpikeROAS

  • Healthcare-only team — we already know your vertical and India compliance.
  • A senior strategist owns your account; Website Design, website and follow-up handled together.
  • NMC / ASCI / DPDP compliance checked before anything goes live.
  • Month-to-month, reports tied to booked appointments and revenue.
  • Scales city by city without re-hiring.

In-house hire

  • ₹4–10L+ a year in salary plus tools, before results.
  • One generalist rarely covers Website Design, SEO, design and follow-up well.
  • Weeks to hire and months to ramp; you carry the risk if they leave.
  • Compliance and tracking depend on one person’s experience.

Freelancer

  • Low cost and quick to start.
  • Usually a single channel, not the full funnel.
  • Variable availability; little accountability or reporting.
  • Healthcare compliance and call/lead tracking often missing.

Generalist agency

  • Broad capability across many industries.
  • Often the same playbook used for retail and e-commerce.
  • Junior account handling; healthcare compliance learned on your budget.
  • Reports lean on clicks and impressions, not booked appointments.
CITY & ‘NEAR ME’ COVERAGE

We run Website Design for multispeciality hospitals in every Indian city — metros to Tier-2

Patients search ‘multispeciality hospital near me’, ‘best multispeciality hospital near me with emergency’, ‘24 hour hospital near me with ICU’, ‘hospital near me with cardiology and orthopaedics’ and ‘hospital in [city]’. In metros like Delhi, Mumbai and Bengaluru a hospital website competes against established chains and aggregators, so the design must win on speed, depth and booking clarity, whereas in Tier-2 cities like Indore, Nagpur or Coimbatore there is far less polished competition, and a well-built, fast, near-me-optimised site can capture local appointment demand at a much lower acquisition cost. We run city-level campaigns and Google Business Profiles across India.

North & West India

Delhi NCR, Mumbai, Pune, Ahmedabad, Jaipur, Chandigarh, Surat and Lucknow. Targeted for ‘multispeciality hospital near me’.

South India

Bengaluru, Hyderabad, Chennai, Kochi, Coimbatore, Vijayawada and Visakhapatnam.

East & Central India

Kolkata, Bhubaneswar, Patna, Ranchi, Indore, Bhopal, Raipur and Nagpur.

Tier-2 & emerging cities

Nashik, Ludhiana, Vadodara, Mysuru, Madurai, Guwahati, Dehradun and beyond.
WHAT DOCTORS SAY

Results you can see in your appointment book

★★★★★
“Our Website Design finally pays for itself. For the first time we can see exactly which campaigns bring patients to our hospital.”
Dr. A. Sharma
Hospital, Pune
★★★★★
“Every enquiry now gets followed up within minutes and our appointment book is consistently full.”
Dr. R. Nair
Hospital, Bengaluru
★★★★★
“They understood hospital and Website Design in a way no other agency did. Our cost per qualified enquiry dropped fast.”
Founder
Hospital, Hyderabad
WHO RUNS YOUR CAMPAIGNS

Healthcare-only specialists, accountable for booked appointments

Your Website Design is run by senior people who only do healthcare marketing — not a rotating junior team learning on your hospital.

Senior healthcare strategists, not juniors

Every account is led by a senior strategist who has run campaigns across multiple medical specialties. You speak to someone who understands both marketing and how a hospital actually runs — never a rotating junior learning on your account.

Compliance-checked before anything goes live

Each ad, landing page and review request passes an NMC and ASCI healthcare-compliance check before launch, so a click never costs you your reputation.

Transparent, accountable reporting

You get one clear monthly report tying spend to leads, booked appointments and revenue — plus a quarterly review where we own the numbers, not just the clicks.
THE STACK WE RUN YOU ON

The tools and integrations behind your Website Design

We set up and manage the full stack, and plug into the CRM or booking tool you already use — so leads flow end to end.

WordPress / Elementor

Set up, integrated and managed for you.

Managed hosting & SSL

Set up, integrated and managed for you.

GA4 & Search Console

Set up, integrated and managed for you.

Schema & speed tools

Set up, integrated and managed for you.

Booking & enquiry forms

Set up, integrated and managed for you.

WhatsApp & CRM integration

Set up, integrated and managed for you.
QUESTIONS

Website Design for hospital: your questions answered

How much does a hospital website design cost in India?

Indicatively, a standard 8-15 page hospital site runs about Rs 60,000-1.5 lakh, a full multispeciality site with department pages, doctor directory, OPD booking and integrations about Rs 1.5-4 lakh, and a multi-campus chain with HMS integration and multilingual content Rs 4-12 lakh or more. These are one-time build ranges and vary with scope, city and competition.

How long does it take to design and launch a hospital website?

Most multispeciality hospital sites take roughly 4-12 weeks depending on the number of departments, doctor profiles, integrations and how quickly content and approvals come from your team. We share a page-by-page scope and timeline before starting so there are no surprises.

What are the ongoing maintenance and hosting costs?

Annual maintenance is typically 10-20 percent of the build cost and covers updates, security patches and content changes. On top of that, hosting is usually around Rs 10,000-30,000 per year and domain renewal around Rs 500-1,500 per year. We offer an optional maintenance plan so the site stays fast and secure.

Is a hospital website allowed to advertise treatments under Indian rules?

You can publish factual, educational information about departments, doctors, accreditations, procedures and OPD timings, and offer appointment booking. NMC ethics norms discourage promotional superlatives and outcome promises like best, No.1 or guaranteed cure. We keep clinical copy factual and have your medical team sign it off. This is general guidance, not legal advice.

Does the website comply with the DPDP Act, 2023 for patient data?

We design enquiry and appointment forms with the DPDP Act in mind: clear consent, data minimisation, and a privacy notice, treating the patient as data principal and the hospital as data fiduciary. We also align with ABDM and NABH expectations where applicable, and recommend your compliance team review the final build against the Act and the DPDP Rules.

Can patients book OPD appointments directly on the website?

Yes. We build a mobile-friendly booking flow with department and doctor selection and a preferred slot, plus tap-to-call and WhatsApp options. Submissions can be routed to your front desk or integrated with your HMS or CRM so each enquiry becomes an actionable record.

Will the new website help us show up for multispeciality hospital near me searches?

That is a core goal. We add Hospital schema, clean location pages, city and locality keywords, and link the site to your Google Business Profile so you can appear in the local map pack and near-me results. Pairing this with consistent Practo, Justdial and 1mg listings strengthens local visibility.

Can the site integrate with our existing HMS or hospital software?

Yes, booking and lead flows are designed to connect with your hospital management or CRM system through available integrations or APIs, so a website enquiry creates a record your team can act on. The exact integration scope depends on what your HMS supports, which we confirm during discovery.

How do you measure whether the website is working?

We set up conversion tracking for appointment-form submissions, click-to-call and WhatsApp clicks, plus Google Analytics and page-speed monitoring. Success is measured in qualified enquiries and bookings from the same traffic, not just visits. Actual results vary by specialty mix, competition and follow-up.

Should we choose website design or SEO and ads first?

For most hospitals the website is the foundation; sending paid or organic traffic to a slow, hard-to-book site wastes spend. We usually recommend getting the booking-focused, SEO-ready site right first, then layering Google and Meta ads or SEO on top, so every visitor lands somewhere built to convert.
COMPLIANT HEALTHCARE MARKETING

India-compliant Website Design for hospital: NMC, ASCI, DMRA & DPDP

You can present factual, educational information about your departments, doctors, accreditations such as NABH, facilities, OPD timings and the procedures offered, along with appointment booking, contact and emergency details. Genuine, verifiable patient reviews and clear, consented enquiry and feedback forms are acceptable. This is how we keep your campaigns audit-proof — marketing practice, not legal advice.

National Medical Commission (NMC) code

We keep campaigns within the NMC code of professional conduct, which restricts how doctors solicit patients. Creative focuses on education, facilities and access — not self-praise or claims of being the ‘best’.

ASCI advertising code

Every claim is checked against the ASCI code: no exaggerated, misleading or unsubstantiated superiority claims, and honest, clear creative that can be backed up.

Drugs & Magic Remedies Act, 1954

We avoid ‘magic remedy’, guaranteed-cure and absolute-result language for conditions restricted under this Act, so your ads do not get disapproved or land you in trouble.

DPDP Act, 2023 (patient data)

Lead forms, tracking pixels and CRM data are handled with consent and care, in line with India’s Digital Personal Data Protection Act, 2023.

Digital Personal Data Protection (DPDP) Act, 2023, with NMC ethics and ABDM / NABH alignment

Under the DPDP Act, 2023 the patient is the data principal and the hospital is the data fiduciary, so any website that collects appointment or enquiry data needs free, informed consent, data minimisation and a privacy notice (operational detail follows from the DPDP Rules notified in 2025). Clinical content should also respect NMC professional-conduct ethics on advertising and, where applicable, align with the Ayushman Bharat Digital Mission (ABDM/ABHA) and NABH expectations. This is general practice guidance, not legal advice, and your compliance team should sign off the final implementation.

What we keep your ads clear of

Avoid promotional superlatives and outcome promises such as best, No.1, guaranteed cure or 100 percent success, which conflict with NMC ethics norms on advertising and solicitation. Do not publish patient images, testimonials or health data without explicit consent, and do not make comparative or misleading claims about success rates.
READY TO GROW?

Turn your Website Design into a fuller appointment book

Tell us about your hospital and get a clear, written Website Design plan you can act on, whether you work with us or not.
Free • 30-min audit

Get a free Website Design audit for your hospital

A senior strategist will review your current ads, website and Google profile, and email you a written action plan within 48 hours. No sales pitch.
Or call +91 95183 01162. Replies in under 4 working hours.

Why SpikeROAS

A Website Design partner that thinks like your CFO.

Most agencies sell impressions. We sell appointments and revenue. Every part of your Website Design is judged by one number: profitable bookings per rupee spent.

Only healthcare. Nothing else.

Every account manager has run healthcare campaigns across at least 5 specialties. We don’t learn Website Design on your hospital.

NMC & ASCI compliance built in

Every ad, landing page and review request passes a healthcare-compliance review before going live.

India-first channel mix

WhatsApp, Justdial, Practo, Google Maps and IVR are part of the playbook, not afterthoughts.

Revenue dashboards, not vanity

You see leads, appointments, walk-ins and ticket value, not just clicks and impressions.

No long lock-ins

Quarterly contracts. We earn the next quarter with the previous quarter’s results.

Smriti Rana
Senior Manager
"We had been running Google Ads for two years before SpikeROAS. Within 90 days they cut our cost per lead by almost half and our chairside appointments doubled, without us touching the budget."

SpikeROAS connects your Website Design, page, follow-up and reporting so they all support the same goal: more qualified enquiries and more booked appointments.

What does Website Design for multispeciality hospitals cost?

Transparent, indicative retainer ranges. The right number depends on your city, competition and growth target. We confirm scope on the call.

Clinic profileAgency retainerRecommended ad budgetBest fit when
Single-location clinic
Dental, derma, ortho, GP
₹40,000 to ₹80,000 / month ₹30,000 to ₹1,50,000 / month You want predictable inquiries and a stronger local presence.
Multi-location chain
3 to 10 outlets
₹80,000 to ₹1,80,000 / month ₹1,50,000 to ₹5,00,000 / month You're scaling outlets and need consistent demand at every branch.
Hospital / IVF / Speciality
Multi-specialty, IVF, cardiac, onco
₹1,80,000 to ₹4,00,000+ / month ₹3,00,000 to ₹15,00,000+ / month You need both performance growth and brand-level positioning.
Healthcare brand / D2C
Supplements, devices, pharma
Custom scope Custom scope You're building a national category brand with a hybrid funnel.

All retainers include strategy, account management, weekly reporting and one quarterly business review. Setup fees may apply for new websites and CRM builds.

YOUR NUMBERS IN INR

Your numbers: Website Design spend → leads → booked appointments → ROI

Indicative India figures — actual numbers vary by city, competition and ticket size. We confirm targets in your free audit.

Indicative cost per lead by service

  • OPD / general appointment enquiry: Rs 150-500 per lead — From the new site via organic and Maps; varies by city and how the hospital follows up
  • Cardiology / cardiac surgery enquiry: Rs 600-1,800 per lead — High-ticket procedures (Rs 1.5-5 lakh+) justify a higher acquisition cost per qualified enquiry
  • Orthopaedics / joint replacement enquiry: Rs 500-1,500 per lead — Strong commercial intent; tickets commonly Rs 1.5-4 lakh
  • IVF / fertility consultation enquiry: Rs 700-2,000 per lead — Research-heavy decision; design focuses on trust and consultation booking

Monthly ad-budget bands

Website design is mostly a one-time build plus ongoing maintenance. Indicative one-time ranges: a standard 8-15 page hospital site roughly Rs 60,000-1.5 lakh; a full multispeciality site with department pages, doctor directory, OPD booking and integrations roughly Rs 1.5-4 lakh; a multi-campus chain with HMS integration and multilingual content Rs 4-12 lakh+. Ongoing: annual maintenance typically 10-20 percent of build cost, hosting around Rs 10,000-30,000 per year and domain around Rs 500-1,500 per year. All figures are indicative and vary by city, scope and competition.

What 6 months can look like

A faster, booking-focused site typically lifts appointment-form submissions and click-to-call actions from the same traffic, but actual return depends on your specialty mix, local competition, paid spend and front-desk follow-up; we set up tracking so you can measure it, and we do not guarantee specific results.

How we drive your cost per result down

We cut wasted spend on broad terms, route every enquiry into instant WhatsApp and call follow-up, and scale the services and cities with the best cost per booked appointments. Cost per lead typically falls as the funnel matures.

Build a predictable appointments engine for your hospital.

Free 30-minute strategy call. Written action plan in 48 hours. No long-form sales pitch.