The IVF & fertility clinic marketing agency Indian fertility centres trust to grow patient bookings.
SpikeROAS is a digital marketing agency for IVF clinics and fertility centres across India. We turn Google Ads, fertility SEO, Meta campaigns and discreet WhatsApp follow-up into booked consultations and IVF cycles — not just clicks.
₹3 Cr+
45%
50+
Free • 30-min audit
Get a free growth audit for your IVF clinic
A senior strategist will review your current ads, website and Google profile, and email you a written action plan within 48 hours. No sales pitch.
Fertility & IVF Brands That Partnered with Us




















Trusted by 50+ clinics, hospitals & IVF centres across India.
If your marketing was built for other industries, it is quietly costing you IVF cycles
Fertility patients move on trust, privacy and timing. We build every system around how an IVF patient in India actually researches, compares and chooses a clinic — not around vanity metrics.
Generic agencies treat fertility like e-commerce
They run a shoe-brand playbook for a clinic where one patient journey can be worth ₹2–4 lakh. IVF decisions take weeks of research and reassurance, so generic campaigns burn budget and miss the patient.
Enquiries come in, but consultations don't
Most fertility centres don’t have a lead problem — they have a follow-up problem. Without a WhatsApp and call system, 6 of 10 sensitive IVF enquiries go cold before a counsellor ever speaks to them.
You're invisible when patients search “IVF near me”
Couples search for an IVF centre within their own city. If your Google Business Profile and fertility SEO are weak, a newer clinic down the road outranks you and takes the patient who should have been yours.
Nobody tracks what actually books a cycle
Clicks and likes don’t fund your lab. If your reporting does not connect ad spend to booked consultations and started IVF cycles, you cannot know what is working.
One team that runs your entire IVF patient acquisition system
Ads, fertility SEO, website and follow-up are built to work together. No juggling five vendors who blame each other when consultations drop.
Google Ads for IVF Clinics
High-intent search and Performance Max campaigns built around IVF, IUI and fertility keywords, with ad copy and landing pages tuned to book consultations — not just collect clicks.
Fertility SEO & Google Maps
SEO for fertility centres and hospitals: Google Business Profile optimisation, reviews, citations and hyperlocal content so you rank in the local pack when couples search “IVF centre near me”.
Discreet WhatsApp & CRM Follow-Up
Discreet, automated WhatsApp, call and reminder flows that reach every enquiry within minutes, so sensitive fertility leads turn into confirmed, show-up consultations.
Conversion-Ready IVF Websites
Fast, mobile-first fertility websites with clear treatment, success-rate and cost pages that build trust and guide a worried couple straight to a booking.
Meta Ads & Awareness
Instagram and Facebook campaigns built for IVF’s long decision cycle — education, success stories and reassurance that build demand before the enquiry.
Tracking & Reporting
Call tracking, form tracking and a simple monthly report that ties every rupee of spend to enquiries, booked consultations and started cycles.
Campaigns and SEO built around every treatment you offer
Each treatment has its own search intent, cost sensitivity and emotional journey. We build dedicated pages and ad groups for the procedures that actually drive your revenue.
IVF & ICSI
High-intent search and ad campaigns for your highest-value treatments, with cost, success-rate and process pages that answer what couples ask before they enquire.
IUI Treatment
Local SEO and ads for couples starting their journey, positioned as the affordable first step that naturally funnels into IVF when needed.
Egg & Embryo Freezing
Awareness-led Meta and YouTube campaigns aimed at working women planning ahead, where education creates demand months before the enquiry.
Donor & Surrogacy Support
Sensitive, compliant messaging for donor egg, donor sperm and surrogacy support, handled with full privacy and ART Act awareness.
Male Infertility & Andrology
Targeted campaigns for semen analysis, varicocele and male-factor treatment, an underserved and low-competition keyword space most clinics ignore.
Fertility Preservation & Counselling
Trust-first content for oncofertility, PCOS, low AMH and recurrent IVF failure, aimed at second-opinion seekers who compare clinics carefully.
SEO for fertility centres and hospitals that puts you above the clinic down the road
When a couple searches “best IVF centre near me” or “IVF cost in Delhi”, we make sure your clinic is the one they find, trust and call. Here is how fertility SEO actually works.
We rank you for searches that book cycles
“IVF centre in Delhi”, “IVF cost in Mumbai”, “best fertility hospital near me”, “ICSI success rate”, “low AMH treatment” — we map every high-intent fertility query to a page built to convert.
Google Business Profile & the map pack
Most fertility searches show a map first. We optimise your Google Business Profile, photos, services, reviews and citations so you own the local pack across your city.
Treatment, cost & success-rate pages
Dedicated, schema-marked pages for each treatment, with FAQ answers that win featured snippets and teach Google exactly what your clinic is expert in.
Reviews & E-E-A-T for a YMYL niche
Fertility is a “Your Money or Your Life” topic Google scrutinises heavily. We build doctor bios, real patient reviews and medical authority signals that satisfy E-E-A-T.
How one IVF centre turned ₹30L of ad spend into ₹3 Cr+ in revenue
When this fertility centre came to us, they were spending on ads with almost no tracking and a website that barely loaded on mobile. Sensitive enquiries came in, but most were never followed up properly.
We rebuilt the funnel end to end: high-intent Google Ads on IVF and IUI keywords, fertility SEO, a fast booking-focused website, Google Maps optimisation, and a discreet WhatsApp plus call follow-up system that reached every enquiry within minutes.
Within six months, the centre was generating more than ₹3 crore in attributed revenue from the same kind of budget, at a cost per qualified enquiry that kept dropping as we scaled the winning campaigns.
Revenue generated from ₹30L ad spend
Return on ad spend in 6 months
Lower cost per qualified enquiry in 90 days
Of enquiries booked a consultation
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A simple, four-step path to a fuller IVF consultation calendar
Free Growth Audit
A senior strategist reviews your ads, website and Google profile and sends a written action plan. No pitch, no obligation.
Strategy & Setup
We map your treatments, city and budget into a clear plan, then build the ads, fertility pages and follow-up systems to launch fast.
Launch & Optimise
Campaigns go live. We watch cost per enquiry and booked consultations daily and cut what does not work in the first weeks.
Scale What Books Cycles
Once the funnel is profitable, we scale spend on the channels that bring real consultations and report on revenue every month.
Built for IVF specialists who want patients, not just reports
We understand fertility marketing
Every campaign, page and message is built on what we have learned running IVF and fertility accounts, not borrowed from unrelated industries.
We measure booked consultations
Our reports tie spend to real consultations, started cycles and revenue, not just clicks, impressions and likes that look good in a slide.
Discreet follow-up is built in
We do not just send you leads. We build the private WhatsApp and call system that turns sensitive enquiries into patients who show up.
A senior strategist on your account
You work with someone who understands both marketing and how a fertility clinic actually runs, not a rotating junior executive.
Compliant, sensitive messaging
We market your IVF practice in a way that protects patient privacy, builds trust and respects medical advertising norms in India.
Built to scale, city by city
Whether you run one IVF centre or a chain, the systems we set up are designed to expand to new locations without starting over.
Built for every kind of fertility practice
Single-location IVF clinics
You want predictable consultations and a stronger local presence without juggling five vendors. We run the whole system for you.
Multi-city fertility chains
You need consistent demand at every branch and one dashboard that compares performance city by city.
New IVF centres & startups
You are newly launched and need trust and bookings fast in a market full of established names. We help you punch above your size.
Established fertility hospitals
You have the reputation but want a modern funnel that converts the patients already searching for you online.
NRI & international patient programs
You treat NRI and overseas couples and need international SEO, multilingual landing pages and medical-tourism positioning.
Reproductive specialists & gynaecologists
You are a solo IVF specialist or gynaecologist building a personal brand and a steady stream of referrals and self-bookings.
An IVF marketing agency that grows fertility clinics across India
We run fertility campaigns nationwide. Wherever your patients search, from metro hubs to fast-growing tier-2 cities, we help your clinic show up first.
Delhi NCR
Delhi, Gurugram, Noida and Faridabad IVF clinics competing in India’s most crowded fertility market, where ad discipline and SEO depth decide the winner.
Mumbai & Pune
High-ticket metros where cost-per-lead is steep, so tracking and conversion optimisation matter more than raw spend.
Bengaluru & Hyderabad
Tech-city audiences that research heavily online and respond to educational content and strong review profiles.
Chennai & South India
Chennai, Coimbatore, Hyderabad and the southern belt, with strong medical-tourism and regional-language search demand.
Kolkata & East India
Kolkata, Bhubaneswar, Guwahati and the eastern region, where a credible local presence wins patients who would otherwise travel.
Tier-2 cities & NRI patients
Growing fertility demand in tier-2 cities like Indore, Jaipur, Lucknow and Nagpur, plus international SEO for NRI and overseas couples.
Fertility marketing that respects Indian law and patient privacy
IVF advertising in India is tightly regulated. We market your clinic aggressively on growth and conservatively on compliance, so you never risk your reputation or registration.
ART (Regulation) Act, 2021 aware
We keep donor, surrogacy and sex-selection messaging within the law and avoid the guaranteed-outcome claims that get fertility clinics into trouble.
ASCI & medical advertising norms
Every ad, landing page and review request is checked against ASCI healthcare guidelines and Google’s healthcare advertising policies before it goes live.
Patient privacy by default
Sensitive enquiries are handled discreetly. We never expose patient identity in testimonials or retargeting without explicit, documented consent.
Honest, defensible success rates
We present success rates the way Google and patients trust: per-cycle, age-banded and clearly sourced, never an inflated headline number.
Results fertility doctors can feel in their consultation calendar
“They understood IVF marketing in a way no other agency did. Our cost per qualified enquiry dropped fast and the calendar is finally full.”
IVF & Fertility Centre, Delhi NCR
“Our enquiries used to go cold. Now every couple gets a discreet WhatsApp within minutes and our consultation slots stay booked.”
Fertility Clinic, Hyderabad
“For the first time we can see exactly which ads bring patients who actually start a cycle. The ROI speaks for itself.”
IVF Hospital, Mumbai
IVF & fertility clinic marketing questions, answered
What does a digital marketing agency for IVF clinics actually do?
A specialist IVF digital marketing agency runs the full patient-acquisition system for your fertility centre: Google Ads on IVF and IUI keywords, fertility SEO and Google Maps, a conversion-ready website, Meta awareness campaigns, and discreet WhatsApp and call follow-up, all measured by booked consultations and started cycles, not vanity metrics.
How is SEO for fertility centres and hospitals different?
Fertility SEO targets how couples actually search: “IVF centre near me”, “IVF cost in Delhi”, “best fertility hospital”. We optimise your Google Business Profile, build treatment and success-rate pages, earn reviews and local citations, and publish hyperlocal content so you rank in the local pack and organic results.
Do you offer city-specific IVF marketing, like a Kolkata or Delhi team?
Yes. We run fertility campaigns across India and build dedicated city pages and local SEO for each market we serve, including a focused practice for IVF and fertility clinics in Kolkata. The same system scales city by city.
How much does digital marketing for an IVF clinic cost in India?
Most IVF clinics in India invest between ₹50,000 and ₹3,00,000 a month across retainer and ad budget, depending on city and competition. Because one IVF patient can be worth ₹2–4 lakh, even a modest budget usually pays back quickly. In your free audit we recommend a number tied to your goals.
How long does fertility SEO take to bring results?
Google Ads can produce enquiries in the first week or two. Fertility SEO and Google Business Profile gains usually compound over three to six months, after which most clinics see a steady, lower-cost flow of organic consultations.
Do you only run ads, or handle the website and follow-up too?
We build the full system: ads, a conversion-ready fertility website, Google Maps and SEO for your fertility centre, and the discreet WhatsApp and call follow-up that turns sensitive enquiries into booked consultations.
Do you market IUI, egg freezing and donor programs too, or only IVF?
All of them. We build dedicated campaigns and pages for IVF, ICSI, IUI, egg and embryo freezing, donor and surrogacy support, male infertility and fertility preservation, because each has its own search intent and ticket size.
Can you get my fertility centre recommended by ChatGPT and AI search?
Yes. Through Answer Engine and Generative Engine Optimisation we structure your content, reviews and authority signals so that when a patient asks ChatGPT, Gemini or Perplexity for the best IVF centre in their city, your clinic is in the answer.
Is online advertising for IVF legal in India?
Yes, within limits. The ART (Regulation) Act 2021, ASCI guidelines and Google’s healthcare policies restrict certain claims, especially around sex selection and guaranteed success. We market your clinic strongly while staying fully inside those rules.
What makes a specialist IVF marketing agency better than a generic one?
A specialist agency understands fertility search behaviour, the long and emotional decision cycle, YMYL SEO requirements and Indian medical advertising law. A generic agency runs a shoe-brand playbook and burns your budget learning your industry on your money.
What do I get in the free growth audit?
A senior strategist reviews your current ads, website and Google profile, then emails you a written action plan within 48 hours. There is no sales pitch and no obligation.
Turn your ad spend into a fuller IVF consultation calendar
Tell us about your fertility clinic and get a clear, written plan you can act on, whether you work with us or not.
Get a free growth audit for your IVF clinic
A senior strategist will review your current ads, website and Google profile, and email you a written action plan within 48 hours. No sales pitch.
Or call +91 95183 01162. Replies in under 4 working hours.
Why SpikeROAS
An IVF marketing agency that thinks like your CFO.
Most digital agencies sell impressions. We sell consultations and revenue. Every channel we run is judged by one number: profitable booked cycles per rupee spent.
Only healthcare. Nothing else.
Every account manager has run healthcare and fertility campaigns across multiple specialties. We don’t learn on your clinic.
NMC & ASCI compliance built in
Every ad, landing page and review request passes a healthcare-compliance and patient-privacy review before going live.
India-first channel mix
WhatsApp, Justdial, Practo, Google Maps and IVR are part of the fertility playbook, not afterthoughts.
Revenue dashboards, not vanity
You see enquiries, consultations, started cycles and ticket value, not just clicks and impressions.
No long lock-ins
Quarterly contracts. We earn the next quarter with the previous quarter’s results.
SpikeROAS connects these moving parts so the campaign, page, follow-up system and reporting all support the same goal: more qualified fertility enquiries and more booked IVF cycles.
What IVF & fertility clinic marketing costs in India.
Transparent, indicative monthly ranges. The right number for your fertility centre depends on city, treatment ticket size and growth target. We confirm scope on the call.
| Fertility clinic profile | Agency retainer | Recommended ad budget | Best fit when |
|---|---|---|---|
| Single IVF / fertility clinic IUI, IVF, single location |
₹50,000 to ₹90,000 / month | ₹50,000 to ₹2,00,000 / month | You want predictable consultations and a stronger local presence in your city. |
| Multi-location fertility chain 3 to 10 centres |
₹90,000 to ₹2,00,000 / month | ₹2,00,000 to ₹6,00,000 / month | You are scaling centres and need consistent demand at every branch. |
| IVF hospital / large fertility group Multi-city, high cycle volume |
₹2,00,000 to ₹4,50,000+ / month | ₹4,00,000 to ₹15,00,000+ / month | You need both performance growth and brand-level positioning. |
| Fertility brand / D2C Supplements, devices, femtech |
Custom scope | Custom scope | You are building a national fertility category brand with a hybrid funnel. |